Notice what matters.
Learn to recognize the specific actions that deserve to be seen, before an incident forces the conversation.

By Bill Sims Jr. · Top 10 NSC speaker
Green Beans & Ice Cream is a clear, human guide to the remarkable power of positive reinforcement, and to the leadership choices that make it stick.

The idea behind the book
Positive reinforcement is one of the most powerful forces on the planet, and it is often the thing people need most and receive least.
In Green Beans & Ice Cream, Bill Sims Jr. analyzes more than 100 years of research in human behavioral science and applies it to real-world workplace scenarios. The book shows how constructive feedback and specific recognition help people choose the safer, stronger, more helpful behavior again.
It is a must-read for anyone looking to improve the performance of a team: leaders at work, parents at home, educators, coaches, and the people who shape the day-to-day experience of others.
What you'll take with you
Learn to recognize the specific actions that deserve to be seen, before an incident forces the conversation.
Move from a general “good job” to the kind of response people can understand, use, and repeat.
Put the principles to work in the ordinary conversations that build commitment over time.
What readers are saying
Chapter by chapter the book supports the reality that positive reinforcement works especially in the field of Safety. It inspires me to look at all interactions differently whether I am at work; with my family or managing my 12-year-old’s little league team.
Bill, your book is very enlightening and has encouraged me to rebalance what I’m doing. I have a sense of clarity which has been missing for some time. Your book absolutely hit the spot. As soon as I finished it, I read it again!
Great and simple read! I was able to finish this book within a few hours and took so much away from it. I have put a lot of it to use already and recommended it to co-workers and family members.
Choose how you learn
Every format is available in English and Spanish. Physical books ship within the continental U.S.; the eBook is the best option for readers outside that area.
$49.95
The book for your shelf plus the audiobook link in your inbox within 48 hours. English or Spanish.
Ships within the continental U.S.Order paperback + audiobook$15
Learn on the go. Your download link is emailed directly to your inbox. English or Spanish.
Instant deliveryOrder audiobook$10
The complete book in full color, ready for any device. The best option for readers outside the U.S.
Available worldwideOrder full-color ebookOrdering for a team or event?
Bulk orders for teams, conferences, and leadership programs are available at special pricing.