Keynotes + custom workshops

Top 10 keynote speaker with 30+ years inspiring behavior change.

Bill Sims brings behavioral science and boots-on-the-ground stories to conferences, company events, and leadership sessions, then gives leaders the “how” through workshops built for your organization.

See Bill in action Browse signature talks

Sessions consistently score 4.9/5 at ASSP, NSC, VPPA, and AGC.

Top 0: National Safety Council speaker
0+: Five-star Google reviews
0+: Positive reinforcement systems designed
0+ yrs: Helping organizations change behavior

As seen at

The conferences safety leaders build their year around.

From the National Safety Council Congress to AGC, VPPPA, and CHASE, Bill has taken this message to the stages that set the standard across safety, construction, fleet, and mining.

Put your event on this list

Why event managers choose Bill

A keynote people quote months later.

Three reasons conference organizers and safety leaders keep bringing Bill back to the stage.

Creates lasting behavior change

Using the principles of behavioral science, mixed with real boots-on-the-ground, relatable experiences, Bill motivates lasting behavior change, teaching the power of positive reinforcement.

“It is often difficult to find the right individual that can address a large group and truly impact a person on a personal level and institute behavioral change within an organization. Bill does just that. Through his personal experiences and stage presence he draws people in and motivates true change.”

Joey Gilbert · Associated General Contractors of Utah

Leaves a lasting impression

Audiences who hear Bill's presentation never forget the message. It goes straight to the heart, communicating with the audience on a personal level.

“Amazing session, filled with laughs and tears. Great resource to reignite the passionate leader in you!”

AJ Palmer · Session attendee

Ignites a passion for safety

Audiences love Bill's passion for his subject. With skillful use of laughter and tears he moves audiences to take ownership and personally commit to behavior change.

“I've had the opportunity to work with dozens of high-impact speakers across the globe. Bill Sims stands out as one of the best and kindest. The things he teaches have such a strong impact for good.”

Christine Hogge

Signature keynotes

Safety Leadership Keynote Topics

Each keynote is tailored to your audience, industry, and the leadership shift you want to see after the event.

A construction crew working together on site

Lose the Big Stick: Integrating HOP and Behavioral Science

A hard hat resting on a table at sunrise

The Invisible SIF: What HOP Gets Wrong

Financial charts beside a high-visibility safety vest

What Every CFO Wants to Know About Safety but Is Afraid to Ask

Wooden geometric shapes arranged as a landscape

What Makes a Great Leader Great?

Two coworkers sharing an encouraging moment in a warehouse

Developing a Culture of Commitment: The Power of Positive Reinforcement

A construction safety net on a building exterior

From Nets to Networks: Building Mental Health Safety Nets

A safety leader with digital safety icons overlaid

Beyond Zero Injuries

The signature talk behind the philosophy: why zero injuries is a result, and what leaders can do about the behaviors that get them there.

Custom workshops

It is one thing to know why. It is another to learn how.

Bill's custom workshops teach management, supervisors, and workers how to apply behavioral science principles to the common day-to-day leadership challenges that decide whether people work safely.

Teach the how, not just the whyWorkshops are designed to teach management, supervisors, and workers how to apply behavioral science principles to the day-to-day leadership challenges they already face.
Built for a targeted problemThe custom workshop is the right solution when a strategic, targeted answer is required rather than a general session.
In person or virtualRun the workshop in the room or online, and carefully customize each one to your organization's situation.

Plan a workshop

Bill Sims with workshop attendees from Disney

Workshop attendees · Disney

Proven results

What changed after the session.

Ford utilized our workshops in their worst division. Within one year, this division became the top-performing division in safety.

Ford Motor Company

By the end, everyone clearly saw the value of positive reinforcement in every aspect of our lives, not just our careers. Kudos for a job well done, Bill! We are sure that this course will help us tremendously.

Jeffrey Reid · Department Manager, Devro Inc.

I have seen firsthand the results of even one supervisor personally adopting Bill's Green Beans and Ice Cream methodology to improve not only the safety results in the department, but also improve output and quality performance, reduce employee turnover, and boost morale. Would definitely recommend this workshop!

Catherine Werner · Principal, ESG-EHS Services

Beyond the conference circuit

The message travels. So does Bill.

Past the events above, Bill has been invited into industry bodies, regulators, and boardrooms on five continents.

IOSH / NIOSH
Saudi Council of Engineers
Truckload Carriers Association

Plus keynotes across the United States, the Middle East, Europe, Africa, and Australia.

Recently on stage

Sep 16, 2026

NSC Safety Congress & Expo · Indianapolis

The Safety Leader's Playbook: Building High Performance Safety Cultures

Jul 16, 2026

Wilmington Safety School Conference · Keynote

The Invisible SIF: What HOP Has Missed

See Bill's full track record

Get started today

Bring Bill to your next event.

Share your audience, dates, and the behavior you want to change. We will follow up about availability, format, and how to make the message last after the applause.

Bill Sims Jr.Top 10 NSC speaker · Author of Green Beans & Ice Cream

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